As our LinkedIn homepages get more and more crowded with news on “Digital Health” and we witness what is unanimously thought of as a revolution in the healthcare space, we find ourselves in need of pausing for a second and looking for a framework to structure our thinking around the complexity of this phenomenon as well as the diversity of its manifestations. Labile definitions, new stakeholders and an unprecedented speed of development make this field a young, yet incredibly ripe one. In the first of our three-part series on Digital Health, Professor Tim Aungst shares his opinions on what digital health means today and will mean tomorrow, what are the greatest sources of opportunity from a TA perspective and tries to define the concept of digital success.