Digital platforms were a fundamental component of direct competitor offerings, necessitating competitor deep-dives to identify core functionalities and differentiating features, as well as process mapping to uncover the impact of platform functionalities on user experience.
Eradigm benchmarked competitor logistic platforms across both core features and support services, highlighting the current operational practices and anticipated optimisations for competitor platforms across markets, as well as user-identified pain and gain points, to enable curation of a future-proof best-in-class offering for the client.